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let's talk about fabrics: viscose

viscose

In the universe of carefully selected fabrics for Mason's collections, viscose shines for its splendor and soft elegance. This fabric, famous for its soft drape, is the preferred choice for those who aspire to wear garments that embody a perfect balance between refinement and comfortable fit. Viscose bears witness to Mason's commitment to searching for the finest materials, to provide its customers not only with a piece of clothing but with a unique sensory experience that caresses the skin and captivates the eye.

The history and evolution of viscose

The history of viscose, begins around the mid-nineteenth century, when the French industry enters a crisis due to a disease affecting silkworms, damaging the production of the precious fabric. At that point, Louis Pasteur, none other than the inventor of pasteurization and vaccines, was called upon to find a solution and revive the French industry. That solution is called viscose and is, essentially, a silk reproduced in the laboratory. In fact, viscose is produced by dissolving cellulose in a process involving sodium hydroxide and carbon disulfide. Once the viscous material is dissolved in a solution and left to rest, what is obtained from it is then transformed back into fibrous cellulose. The fibers obtained from the entire process are so versatile that they can be used as a substitute for other fabrics, from cotton to silk.

Viscose Garments in Mason’s Creations

With its Spring Summer 2024 collection, Mason's celebrates viscose, a fabric that has captured the hearts of those who love to combine everyday practicality with a touch of refined elegance. Among the standout pieces embodying this philosophy, the women's blazer model Helena by Mason'sa true jewel of style and comfort. This garment made of viscose and linen, is a tribute to the versatility of this fabric. With its fit, it's ideal for those seeking a line that is both comfortable and feminine. Available in a neutral and always current stucco color, it's perfect for any occasion. The detail of the two flap pockets and the heart side pocket add a distinctive and recognizable touch, while Mason's M rivet adds an exclusive touch that seals the authenticity of the blazer. 

 

Viscose, with its history of elegance and its ability to transform every design into a masterpiece of style, is one of the many reasons why the Spring Summer 2024 collection by Mason's stands as a reference point for those seeking quality, comfort, and beauty in every piece of clothing. We invite you to discover these and other creations where every fabric and every detail are designed to enrich the lives of those who wear them with style and practicality.

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